The team at OOF! is having fun exploring 2024's most captivating hair color trends. It certainly seems that 2024 means self-expression, natural beauty, and unshakeable confidence collide. As the co-owner of OOF! - a hair brand that champions individuality and the power of feeling truly confident - and drawing from my experiences as both a model and a fashion designer, I'm excited to share the shades dominating this season.

Join me in falling in love with the 10 best fall 2024 hair color looks, tailored for different skin tones with stylist-approved care tips to keep your look fresh and vibrant.

Join me as we explore 10 breathtaking hair color looks. And, of course, we'll also explain about why and how you should use the HALO t-shirt hair towel to help minimize damage, frizz, and tangles.

Ella

Co-owner, OOF!™

2024 Hair Color Trends for Women: Everything You Need to Know

The trends this year are all about celebrating individuality and creating customized looks that reflect personal style. From seamlessly blending blonde and brown tones to embracing bold and vibrant reds, the spectrum of possibilities is as vast as the preferences of those who dare to experiment.

Colors like California Brunette remind us of warmer weather and sun-kissed coasts with low-maintenance elegance in the spotlight with Blurred Roots, Bronde Blends, Expensive Brunette, and Old Money Blonde offering softer transitions between colors and intricate details that reduce the need for frequent touch-ups.

Essential Tips for Maintaining Your Hair Color

Preparation is key when committing to a new hair color. If you're going for a red or dark shade, consider asking for a shade slightly darker than your desired color. This can help manage fading, which is common in the first few washes.

After your color is complete, avoid hot water because it strips both the dye and natural oils. Use cool or lukewarm water and wash every 2-4 days (the longer the better) with sulfate-free, hydrating products. Glossing treatments can enhance shine and vibrancy, while minimizing heat styling and investing in a good thermal protectant will keep your hair healthy.

To prolong your color, consider dry shampoo to extend the time between washes without overdoing it. For touch-ups, keep a home dye kit ready, but always seek professional help for roots every 6 weeks or so. See more details below!

Hair Color and Your Skin Tone

When it comes to understanding skin tones and finding hair colors that complement them, it's essential to consider the undertones present in both. Skin tones can generally be categorized as cool, warm, or neutral. Cool undertones have hints of pink, red, or blue, while warm undertones feature yellow, peach, or golden hues. Neutral undertones combine elements of both cool and warm tones.

If you have cool undertones, hair colors like ash brown, platinum blonde, and cool black can enhance the natural coolness of the skin. On the other hand, for warm undertones you may find that hair colors such as golden blonde, caramel, and copper complement your skin tone beautifully by adding warmth and vibrancy.

Experimenting with different shades and consulting with a professional colorist can help in finding the perfect hair color that not only matches the skin tone but also reflects personal style and enhances overall appearance.

Here’s a quick guide:

• Cool Tones: Blue veins, silver jewelry preference.

• Warm Tones: Green veins, preference for gold jewelry.

• Neutral Tones: Mixture of blue and green veins.

Skin Tone and 2024 Hair Colors

Pre-Coloring Hair Care Tips

Preparing your hair for coloring is a crucial step to ensure the best results and maintain the health of your hair.

Deep Condition Prior to Coloring

One of the first steps you should take is to deep condition your hair with a hydrating mask at least 1-2 weeks before the coloring appointment. This will help reduce the porosity of your hair, allowing the color to penetrate evenly and last longer.

Limit Heat Styling Before Coloring

Another important tip is to limit your use of heat styling tools leading up to the color treatment. Excessive heat can damage your hair and affect how well the color adheres to your strands. By giving your hair a break from heat styling, you can help maintain its strength and integrity.

Remove Product Buildup to Prepare Your Hair For Color

Use a clarifying shampoo before coloring to remove any product buildup or residue that may prevent the color from taking evenly. This step ensures that your hair is a clean canvas for the colorist to work with, resulting in a more vibrant and consistent color outcome.

Post-Coloring Care and Tips for Longevity

Keeping your hair color fresh and vibrant is essential for maintaining your desired look.

Wash and Condition with Sulfate-Free Products After Coloring

One of the key tips to keep hair color fresh is to use a sulfate-free shampoo and conditioner. These products help protect the vibrancy and health of your color, preventing it from fading prematurely.

Keep Your Rinse Water Cool to Keep Your Color

Another important practice is to opt for cool water rinses instead of warm water. Warm water can strip the color from your hair, while cooler rinses help to seal the cuticle and lock in the color, making it last longer.

Extend Time in Between Washes to Maintain Fresh Color

Additionally, extending the time between washes can significantly help in retaining your hair color. Try to wash your hair every 2-3 days rather than daily to prevent the color from washing out too quickly.

Protect Hair From Heat and Sun

Furthermore, it's crucial to protect your hair from heat and sun exposure, as these elements can contribute to color fading. Using a heat protectant product before styling with hot tools and covering your hair when outdoors can help maintain the vibrancy of your color for a longer period.

Top 2024 Hair Color Trends for Women

California Brunette

California Brunette is a 2024 hair color trend that combines the richness of brunette with subtle, sun-kissed highlights. This style is all about making your hair look like it has been lightened by the summer sun, resulting in a warm, multidimensional effect. The highlights are usually placed strategically to mimic how the sun would naturally lighten the hair, focusing on the mid-lengths and ends, and around the face to create a flattering, brightening effect.

The goal of the California Brunette look is to achieve a natural, beachy vibe that embodies the laid-back, sun-drenched lifestyle associated with California. It's a versatile and low-maintenance option that adds depth and movement.

Best for: Warm and neutral skin tones.

How to achieve: Add subtle, sun-kissed highlights to the mid-lengths and ends, focusing around the face for a brightening effect.

Stylist Tip: “The highlights should mimic how the sun would naturally lighten your hair for a laid-back, beachy vibe,” says stylist Jamie R.

Blurred Roots (Shadow Roots)

Low-contrast grow-out takes the spotlight with the Blurred Roots trend. Moving away from visible stripey grow-out, this style opts for a soft, blurred transition between shades. It's a subtle and natural way to embrace your roots while maintaining a chic and low-maintenance appearance.

The transition from one tone or color to another is in most cases extremely smooth, creating an illusion of a subtle shadow. Essentially, it is being achieved by stretching the dye from the roots to the ends, creating a gradient from dark tones to lighter ones.

What is the difference between balayage and blurred roots? Balayage lightens the lower part of your hair and may add some face-framing highlights, while shadow roots or blurred roots makes the roots darker.

Best for: Neutral skin tones.

How to achieve: Use a soft, low-contrast root color to blend naturally into your hair’s length for a seamless grow-out.

Stylist Tip: “A blurred root creates an effortless look with low maintenance, so it’s perfect for anyone who wants a natural finish,” says stylist Mia L.

Bronde Blends

Bronde blends seamlessly combine blonde and brown tones for a natural, sun-kissed look. This trend brings warmth and dimension to your hair, capturing the essence of summer all year round. The result is a versatile shade that suits various skin tones, providing a perfect balance between light and dark hues.

Best for: Warm, cool, and neutral skin tones.

How to achieve: Blend blonde and brown tones throughout the hair to achieve a balanced, sun-kissed look.

Stylist Tip: “Bronde is incredibly versatile and adds instant brightness and depth, which can work across different skin tones,” notes stylist Olivia M.

Expensive Brunette

Elevate your brunette look with Expensive Brunette. This trend focuses on adding energy, dimension, and detail to deeper hair colors. By incorporating multiple shades, the result is a more dimensional and expensive-looking appearance. It's a sophisticated choice for those who appreciate intricacy in their hair color.

Best for: Neutral and cool skin tones.

How to achieve: Incorporate a mix of rich, dark brunette shades to create a sophisticated, dimensional look.

Stylist Tip: “The multi-tonal effect elevates your brunette color to look fuller and more luxurious,” says stylist Alex J.

Vintage Brown

Vintage Brown takes a nostalgic approach to hair color, blending rich, deep browns with a hint of retro charm. This trend embraces the timeless allure of classic brown shades, creating a look that exudes warmth and sophistication. It's a nod to the past with a modern twist.

Best for: Cool skin tones.

How to achieve: Use rich, classic brown shades with a touch of retro depth to create a timeless look.

Stylist Tip: “This shade is all about embracing a nostalgic feel while giving a modern, polished effect,” says stylist Rachel P.

Old Money Blonde

This is a sophisticated and timeless hair color characterized by carefully placed highlights that create fine, seamless transitions, paired with a subtly shadowed root for depth. Old Money Blonde combines warm, golden tones with subtle, natural-looking highlights, creating a multi-dimensional effect that looks both polished and naturally sun-kissed.

Perfect for those seeking a chic, high-end look, Old Money Blonde is versatile and flattering across various skin tones. Whether worn straight, wavy, or in soft curls, this hair color conveys a sense of grace and refinement.

Best for: Warm and neutral skin tones.

How to achieve: Add fine, strategically placed highlights with a slightly shadowed root for depth and dimension.

Stylist Tip: “This look is soft and refined, with just the right balance of warmth and light,” says stylist Sophia W.

Deep Auburn

Auburn is set to dominate the color scene in 2024. Warm Auburn is a stunning color that combines rich red tones with a deep, earthy base. Deep and rich, this trend embraces the warmth of browns and auburns, making it the go-to choice for those seeking a bold and vibrant look. It's a timeless and statement-making color trend.

Best for: Warm and neutral skin tones.

How to achieve: Layer warm red and brown tones for a rich, dimensional look.

Stylist Tip: “Warm auburn is a beautiful blend of depth and glow that brings warmth to your face,” says stylist Jamie R.

Cherry Cola Red

If you’re yearning to unleash your inner fire and embrace a look that’s both daring and captivating, deep cherry red hair is the ultimate choice, and is my personal favorite color for natural brunette hair color.

From subtle, understated hues to bold, head-turning shades, this vibrant color offers a spectrum of possibilities. Cherry Cola Red is a bold and vibrant take on red hair. Infused with violet undertones, this almost-blue shade adds a touch of mystery and intensity to the traditional red trend. It's a statement-making choice for those seeking a dramatic and eye-catching look.

Best for: Cool skin tones.

How to achieve: Infuse deep red with violet undertones for a dramatic, almost-blue shade that enhances cool undertones.

Stylist Tip: “The violet undertones create a mysterious vibe, perfect for anyone who wants a bold, edgy red,” says stylist Logan S.

Pretty Pastels

Soft hues like dusty rose, neon orchid lavender, peach lover, and denim-jacket blue are set to dominate this season. These pretty pastel shades work wonderfully as semi-permanent colors, offering a delicate touch of color. Perfect for those seeking an ethereal vibe, these subtle tones add a dreamy and whimsical element to your look.

Best for: Cool skin tones.

How to achieve: To achieve you have to pre-lighten your hair to a pale blonde, then apply your desired pastel dye (like lavender or dusty rose) over a cool, neutral base.

Stylist Tip: “Pastel colors fade quickly, so use a color-depositing conditioner between washes to keep your shade vibrant,” recommends stylist Emma K.

Pastel Pops of Color

Embracing these pops of color is where the magic of summer is expressed in fun pastels like light baby pink, rose, lavender, and baby blue. Whether it’s a full head of pastel color or subtle pops, these hues are set to be a big trend in Summer 2024 hair color.

Pastel pops of color can be a bold statement piece or subtle colored pieces to enhance your overall look and style. They provide the flexibility and creativity to easily refresh or change your style throughout the season. Much like earrings or bracelets, pastel colors can add flair and personality to your appearance.

Best for: Cool and neutral skin tones.

How to achieve: Incorporate pastel tones like baby pink, rose, or lavender in either a full head or in pops of color.

Stylist Tip: “Pastels can be a statement or a subtle enhancement, depending on your mood or style,” says stylist Grace T.

Haircare Trends for 2024: The Always Trendy Cotton T-Shirt Towel for Hair

In recent years, cotton t-shirt hair towels have gained popularity in hair care routines, and in 2024, they will become an essential tool for achieving and maintaining healthy hair. Unlike traditional towels, cotton tee material towels for hair are gentler on your hair, reducing friction and minimizing damage. They absorb excess moisture without stripping away natural oils, resulting in smoother and shinier hair.

100% cotton is also better for your hair, but also the environment. Synthetic microfiber can leech microplatics which pollute our water supply and oceans.

Step-by-Step Guide to Using Cotton T-Shirt Hair Towels for Healthier Hair

Using a T-Shirt Hair Towel Wrap or Turban

After washing your hair, gently squeeze out excess water. Wrap your hair in a cotton t-shirt hair towel, securing it in place. The t-shirt fabric will absorb moisture without causing frizz or breakage.

Hair Plopping for Curls Using a T-Shirt Towel for Hair

For natural curls, hair plopping is a game-changer. Flip your head forward and place a cotton t-shirt hair towel on a flat surface. Lower your hair onto the towel, allowing it to gather in a loose pile. Wrap the towel around your hair, securing it at the nape of your neck. Leave it on for 20-30 minutes to enhance your natural curl pattern.

How to Microplop Curls and Waves with a T-Shirt Hair Towel

To add texture and definition to your hair, scrunching or microplopping with a cotton t-shirt hair towel is a great way to enhance curls and waves. After applying your favorite styling products, use the towel to scrunch small sections of your hair gently. This technique encourages your natural curl pattern and helps to distribute the product evenly.

Introducing OOF! T-Shirt Hair Towels - The Ultimate Hair Styling Tool

When it comes to cotton t-shirt towels for hair, OOF! stands out as the ultimate hair styling tool. Made from 100% cotton, OOF! hair towels are designed to be super absorbent while being gentle on your hair. They are large enough to accommodate all hair lengths and textures, without the weight of a bath towel. With OOF! hair towels, you can effortlessly incorporate this essential tool into your hair care routine and enjoy the benefits of healthier, more manageable hair.

Embracing Your Unique Style with the Top 2024 Hair Trends

In 2024, the hair trends for women will revolve around low maintenance and natural styles that celebrate individuality.

By embracing these trends and incorporating OOF! 100% cotton t-shirt hair towels into your hair care routine, you can unlock your styling potential and elevate your look to new heights.

Remember, trends are meant to inspire and enhance your individuality, so don't be afraid to experiment and find the style that truly represents you. Embrace the top 2024 hair trends for women and let your hair be an expression of your unique style and beauty.